COMMUNICATION OPPORTUNITY To convince campers that Wenzel Tents can provide the roomier side of camping and accommodation.
TARGET AUDIENCE Campers and travellers who are willing to pay a little extra for their outdoor adventures.
SIMPLE SINGLE-MINDED IDEA Wenzel Tents offer a luxury of space and size in outdoor camping.
BIG IDEA ’’Explore The Great Indoors’’ Set up a travelling Tent Hotel service that ventures to exotic locations around North America with complete amenities, dining, security and room service.
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