Hershey's Chocolate Syrup
COMMUNICATION OPPORTUNITY
To increase frequency of product use among target audience.
TARGET AUDIENCE
Mothers with young children aged 1 – 6 years old.
SIMPLE SINGLE
-MINDED
IDEA
Kids can have fun making chocolate milk too.
These short broadcast commercials for Hershey’s Chocolate Syrup continue the general direction of the existing “Stir Up A Smile” campaign.
BROADCAST
(TV :15)
“Chocolate Milk Connoisseur”
“Mommy Love”
Work undertaken during 2011 Summer Internship at Arnold
NYC
.
Copy & Art Direction:
Jay Moar
© Jay Moar & Arnold
NYC
, 2014.
Made with Viewbook